Why did you select a podcast as one of your main content marketing methods?
You published your first episode relatively recently – on the 11th March 2015. You’ve published 114 episodes so far. And episode one seems to be just as good as the most recent one. Have you podcasted before?
What’s your setup for producing a show – do you outsource the editing and production?
What’s the business reason for producing the show, are you driving people towards your own email list and your own services?
You start your podcast with a section that says “coming up” and then highlight a particular section of the show. How do you measure the impact of that?
You start with “Welcome to the show that helps you make the successful journey from founder to CEO” – how did you come up with your strapline?
I see that you publish 2 podcast episodes a week – have you always published 2 episodes per week?
What is your criteria for accepting guests on to your show?
What is the most unexpected learning experience you’ve gone through by starting a podcast?
How do you use LinkedIn to promote your show?
What are your plans with using Instagram to promote the show?